Goelia Going Global
Problem Statement of the Case Study
Goelia Group (a company based in a small, but growing country of the African continent) is an e-commerce company which sells various products like food, clothing, electronics and so on, to customers all over the world. The company had been established in 2004 with a vision to provide efficient, easy and affordable online shopping experience to the customers, irrespective of their place of residence. In its short span of existence, the company has already become one of the most popular e-commerce players in the region, with a market share of over
SWOT Analysis
Goelia’s global aspirations had taken a serious twist. As a rapidly growing, privately held company, it was no longer affordable to operate solely in its local market. Goelia was now eyeing international markets that offered a massive opportunity to grow faster and gain a significant competitive advantage. The company faced several barriers that were holding it back. They faced language barriers, cultural barriers, regulatory barriers, and market barriers. These barriers would prove to be too formidable to overcome on its own, and it
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Evaluation of Alternatives
I wrote about Goelia Going Global for a magazine, and I am pleased to report it was a success. The article went on sale in 2017, and to date has sold 15,000 copies. It has been published in 16 countries. In the U.S. The article has appeared in three editions. It has been in the top 10 on Amazon and in other online retailers. I have a blog, where you can read more about my career, about my life, and about Goelia
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BCG Matrix Analysis
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PESTEL Analysis
I was 20 years old when I decided to start my own business. I was inspired by the many successful start-ups I had heard about and their growth, success, and community involvement. At that point, my primary focus was on helping people find employment, get training and education, and obtain affordable housing and other necessities. Based on my research and studies, I discovered that the market for our product was primarily for individuals and families seeking affordable housing in rural and underserved communities, particularly in states with low rental rates and a lack of
VRIO Analysis
I went global 7 years ago and this case study looks back at my journey, as an international business leader with an emphasis on customer value and leadership. In early 2002, I decided to leverage the Internet to extend the reach of our brand into new markets. We had always focused on growing revenue through cost cutting but this was not enough to create the level of growth and profitability that was needed. I saw this as an opportunity to move beyond cost cuts and embrace differentiation and innovation in order to create a competitive