YouTube CEO Susan Wojcicki Can She Deliver Again
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The CEO of the world’s biggest video-sharing site is facing fierce scrutiny over a sluggish performance. In her latest company update, Susan Wojcicki, the current CEO, said the site had lost 5m daily active users last month, with a total of 2.2bn registered users. The last time she reported that performance was during the height of its 2016 “YouTube is for sharing, not for selling” marketing campaign, in September 2015. In other words, the
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“As I see it, YouTube’s leadership — which I call “the team” (including the founder, Chad Hurley, Steve Chen, Jawed Karim, et al) — have built the platform to the point where it’s a $100+ billion (or more) industry that will create a huge, massive opportunity for success (given the right business model) for the next 10 years. I will share my 2% mistake in writing that statement! The point I’m trying to make is that YouTube will be a huge, massive
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The video-sharing site YouTube is now owned by Alphabet Inc. Alphabet is owned by Google’s parent company, Alphabet, Inc. It is one of the biggest and fastest-growing digital media and technology platforms. After its launch in 2005, it has gained massive popularity globally. Now, it has more than 2 billion monthly active users. In its recent earnings report, the YouTube parent reported net income of $1.26 billion, or $1.05 per share, for the fourth
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Susan Wojcicki can deliver again. This is the title I wrote of my opinion article in the New York Times this summer, the month I turned 44. Homepage The news of her death a few weeks ago was sudden and tragic — the only one of the big, established tech companies to hit that high. No company, from Goggle to Amazon, from Google to Facebook, from Twitter to Spotify to Airbnb, from Netflix to Hulu to Facebook, to Pandora or Slack, has done so well for its founders
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1. – I will introduce the topic at hand and provide context. YouTube has seen its stock prices soar in the last three months, and the company is being touted as the latest “unicorn” or a privately held company valued at over $1 billion. That kind of valuation is typically a sign that the business is on the brink of success. The question at hand here, though, is whether that success is due to some sort of technological innovation or, rather, if the value of the company is being driven by the
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– A year ago, YouTube’s chief executive announced her plan to turn the company into a profitable and sustainable business. She succeeded. In 2017, YouTube reported a net income of $1 billion, which is a record. That makes YouTube the world’s most successful online video site. – The new-found profits, however, have not come without struggles. In March, CEO Susan Wojcicki resigned from her position due to the #MeToo movement and accusations against Google co-founder Larry Page. She
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In the wake of YouTube’s first full-year financial results since the acquisition of Google Inc, which include a 46% jump in revenue and $3.7 billion in net income, Susan Wojcicki, CEO of YouTube, has said that she’s confident that the company can do it again this year. Wojcicki, a former Google exec, said that “we have built the most-watched, ad-supported video platform in the world, with over a billion hours of video viewed every month” in the year ending in
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Born in Brooklyn in 1969, Susan Wojcicki attended Queens College before moving on to Stanford University for her undergraduate degree. After finishing her undergraduate degree at Stanford in 1991, she obtained her M.A. In journalism and masters in business from New York University. After working in various advertising roles, she joined Google in 2006 as Vice President of online advertising. In 2007, she became the Chief Operating Officer for the Google advertising group. She became the