Alex Mahon Driving Change at Channel 4
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“In 2009, the BBC launched a new drama commissioning division, known as “Big Talk.” We were tasked with overseeing its operation and looking for new talents to work with. That meant selecting four new commissioning editors who would work across three regions, and with a budget of £1m over two years. At the time, Big Talk was doing incredibly well, and we’d seen some of the best new talent the BBC had on offer. We needed to build on this success, and that meant ensuring that each editor had
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“Alex Mahon is the kind of people’s leader who is unafraid to challenge himself to be even better, to seek out new opportunities and to ensure that all the things they do at Channel 4 align to this vision. Alex is currently working on driving change from within the Channel 4 organisation. His aim is to make it a more agile, more creative, more innovative organisation, so we can continue to bring new and exciting content to audiences, and to innovate and deliver for viewers, brands, and advertisers across all
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Alex Mahon has been a driving force in Channel 4’s recent transformation of content strategy into a digital-first organisation, and her vision is now driving changes across the media landscape. internet When she came on board as COO in 2013, Alex’s team was the first in British television to bring its digital strategies in line with the brand and content of Channel 4. In 2016, Alex took the company’s strategy to a whole new level, creating the world’s most ambitious commercial plan for digital. Alex’s mission
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I am proud to work at a great company, Channel 4. The Channel is one of the UK’s largest and most innovative media companies, and I’ve had the opportunity to work for them since January 2017. I am one of the newest members of the organization, yet I feel confident in my role as the Editor-in-Chief of their new, digital-first channels, BeTV and More4. My time so far has been a delight, and I have gained a lot of important insights. My predecessor
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I’ve recently watched “Alex Mahon: Driving Change at Channel 4” — a documentary that chronicles the rise, fall, and resurrection of Alex Mahon, Channel 4’s head of strategy. Mahon is an enigmatic figure who, despite being a non-executive director of the station for two years, still had more clout than anyone else at the organisation. He’s also, according to the documentary, a visionary — someone who believed in the power of digital to shape the future of TV and
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Alex Mahon became the Managing Director of Channel 4 last year. look at this website The managing director oversees all operations of Channel 4’s production, distribution and commercial teams in their global headquarters in London. Before that, Mahon had been CEO of Channel 4’s digital operation in Australia. Challenge: How to Create a Visionary Culture and Drive Change When Mahon joined Channel 4 two years ago, it was a different company. Since then, it has gone through a significant change, becoming a fully digital network that’s available